AFFLICTION ARCHERY logo added.
None at all. Was asked to create a logo that would look good on a t-shirt as well as a website. Incorporate hunting, archery and a deer skull in a way that hadn’t been done before.
Used colors that would work for branding the website in more earthly tones. The client didn’t have branding.
Illustrated the deer skull and arrowhead after researching for more hi tech equipment. An old indian arrow might have worked but didn’t want the customers thinking the company was old fashioned and not with the latest trends and gear. Can’t wait to see it on a t-shirt.